Smith School of Business
All MBA programs · 60 ads (34 unique) · 30 running now · smith.queensu.ca
60
Ads · 34 unique
30
Running now
124 d
Typical Meta ad age
227 d
Longest-running ad
Not published
Top published reach
What the ads talk about
An ad can carry several themes
- Career63% · 38
- Flexibility53% · 32
- Reputation45% · 27
- Value / ROI22% · 13
- Networking17% · 10
What they ask people to do
Main call to action
- Download brochure83% · 50
- Learn more10% · 6
- Apply7% · 4
Creative style
0% video · 0% testimonials
- Text & image85% · 51
- Campus / city8% · 5
- Rankings / stats7% · 4
Where they advertise
Platform
- LinkedIn50% · 30
- Facebook / Instagram50% · 30
Format
- Image90% · 54
- Message10% · 6
Urgency & events
Ads tied to a date, event or offer
- Info session100% · 1
Programs advertised
- Online MBA37% · 22
- Part-time/Weekend MBA27% · 16
- Full-time MBA25% · 15
- Executive MBA12% · 7